Extend Decathlon’s World Clean Up Day initiative from a physical event to a wider digital audience.
Brief
We captured the emotional impact of World Clean Up Day through the participants’ eyes, scripting a short film designed to drive reach and deepen connection across Decathlon’s digital channels.
Strategy
Deliverable
We captured the emotional impact of World Clean Up Day through the participants’ eyes, scripting a short film designed to drive reach and deepen connection across Decathlon’s digital channels.
