London Marathon Events In Your Stride
2024
Client
London Marathon Events
Service
Strategy, Creative, Production
Industry
Sports & Events
Drive channel and brand engagement through multimedia content experiences across the summer’s events.

Brief

We developed bespoke content pillars for each event based on core customer motivations – celebrating the individuality of every race and its participants. We designed fast-turnaround content experiences that flooded Instagram and TikTok on the same day to maximise impact and engagement.

Strategy

Deliverable
We developed bespoke content pillars for each event based on core customer motivations – celebrating the individuality of every race and its participants. We designed fast-turnaround content experiences that flooded Instagram and TikTok on the same day to maximise impact and engagement.
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