Develop a sharp Google Ads strategy to drive conversions and ramp up lead generation in NYC.
Brief
We created multiple ad variations based on distinct customer value propositions and tested them over six weeks. The strongest performers were standardised and scaled into new markets to maximise impact.
Strategy
Deliverable
We created multiple ad variations based on distinct customer value propositions and tested them over six weeks. The strongest performers were standardised and scaled into new markets to maximise impact.